How a Leading Wellness Retailer Accelerated US to Singapore Deliveries
A Singapore shopper clicks “reorder” on their daily vitamins. Just days later, the package arrives on time, intact, and ready to use. Wellness does not wait. And for customers who rely on health and wellness platforms, delays or damaged parcels disrupt more than a delivery. They disrupt routines.
To give customers faster and steadier cross-border deliveries, a leading wellness e-commerce retailer partnered with Ninja Van to improve the US to Singapore lane.
The Delivery Test
The stakes were clear. Last-mile delays made arrival times hard to predict. Damaged parcels disappointed shoppers and added work for support teams. On their own, these issues were manageable. Together, they weakened confidence. The retailer needed a cross-border partner that could move quickly with consistent execution and clear visibility at every stage.
Wellness Made Fast & Easy with Ninja Van

Together, Ninja Van and the leading retailer designed a delivery flow built on speed, reliability, and transparency.
Reduced lead time
By streamlining the US-to-Singapore route, the delivery window narrowed to just 2–4 days*, including air transfer. This means that even though the parcels travel across the globe, customers still receive their essentials faster than expected.
Standardised handoffs
Each operational stage, from acceptance to consolidation to last-mile, was aligned so parcels could move seamlessly. Clear roles and responsibilities reduced ambiguity and lowered the risk of mishandling.
Rapid incident reporting
When an issue did occur, it did not get lost in the system. Damaged parcels and complaints were flagged to our client quickly, allowing its customer service team to respond with context and close the loop before small problems grew into big frustrations.
The Result

The impact was felt almost immediately. Orders from the United States now reach Singapore customers within 2–4 days*, offering a level of predictability that strengthens routines. Faster reporting of damages and complaints gave our client the tools to act sooner, reinforcing trust with shoppers.
What customers noticed most was not a flashy change but a quieter, more reliable experience. Deliveries arrived when promised. Parcels arrived intact. Issues were handled quickly. These small, consistent improvements added up to stronger satisfaction and repeat purchases.
“Ninja Van has been a great logistics partner, turning a complex logistical process into a simple, reliable part of our business.”
— Our Client
